KR Ingredients presents Sippy — a brand of natural tea concentrate in a convenient stick pack format. The product was created for quick preparation of a fruit drink with the rich taste of real fruits and berries in every cup.
Sippy is a ready-to-use solution for those who want to easily prepare tea or a refreshing drink without complicated preparation. One stick contains 40 g of concentrate and is designed for 250 ml of water.
Fruit Tea That Is Easy to Prepare
Sippy is convenient to use at home, at work, on the go, or while travelling. To prepare the drink, simply open the stick, add water, and stir.
The concentrate works with different types of water:
- with hot water — as fruit tea;
- with cold water — as a refreshing drink;
- with sparkling water — as lemonade.
This format makes it easy to adapt the drink to the season, situation, or personal taste preferences.
A Convenient Stick Pack Format
The stick pack format makes Sippy simple and practical to use. One stick is a ready portion of concentrate that is easy to take with you, store at home, or use on the go.
Key benefits of the format:
- convenient to use;
- quick preparation;
- 1 stick = 1 serving;
- stable taste in every cup;
- compact packaging;
- suitable for daily use.
For retail chains, Sippy is available in display boxes of 16 sticks, which makes the product convenient for shelf placement, checkout areas, or the instant drinks category.
Sippy Flavour Range
The Sippy stick pack line currently includes 8 flavours:
- Orange–Rosemary;
- Sea Buckthorn–Mango;
- Sea Buckthorn–Ginger;
- Raspberry–Ginger;
- Ginger–Mint;
- Apple–Cinnamon;
- Multifruit;
- Cherry–Lime.
The assortment combines familiar fruit and berry flavours with more expressive taste combinations. Thanks to different preparation methods, each flavour can be used for both hot and cold drinks.
“When we were working on Sippy, it was important for us not to create just another fruit tea in a stick pack. We paid a lot of attention to the taste: we looked for interesting combinations of fruits, berries, herbs, and spices, and deliberately made the drink less sweet so that the flavour profile would remain more expressive and balanced. The stick format adds convenience for everyday use,” says Viktor Kvashenko, CEO of KR Ingredients.
A New Brand in the KR Ingredients Portfolio
The launch of Sippy is another step for KR Ingredients in developing its own brands of ready-to-use solutions for consumers and businesses. The company combines its experience in food ingredients with an understanding of modern market needs: convenience, quick preparation, stable quality, and natural taste.
When creating the brand, the team focused on a simple usage format, an easy preparation method, and a diverse flavour range.
The portioned stick allows the drink to be prepared in just a few simple steps, while the display box of 16 sticks creates a ready format for product presentation in retail.
Sippy — real fruits and berries in every cup.